Mendocino County · custom software
What used to takefive disconnected toolsnow takes one screen.
Custom software for small businesses — shaped around your operation, not an off-the-shelf template.
39°18′N · 123°24′W
The generic tool was never yours.
Built for how you actually work.
Most small business software is just enterprise features with the price tag shaved off.
You needed spreadsheets because nothing fit. You needed five apps because each one solved one corner of the job. You needed workarounds because the software was built for someone else's business.
The tools were designed for a world where small operators were supposed to adapt. That bargain was never fair — and it no longer has to be the default.
Custom software is not a luxury reserved for big companies. It is how you get one screen that shows the shop floor, the inventory, the schedule, and the number that matters today — without copying data between tabs.
The old question is how many apps you can afford. The better question is how much friction you can remove.
What we build
- Operations dashboards for shops, retailers, and service businesses
- Custom tools that replace spreadsheets and whiteboards
- Data platforms that merge scattered reports into one view
How we work
- Direct with you — no agency layers or account managers
- Scoped proposals with clear timelines and investment
- Built in stages with your feedback along the way
Who it's for
- Local and regional operators outgrowing manual processes
- Teams tired of forcing their workflow into someone else's software
- Owners who want a direct line to the person building it
What we won't build
- Bloated enterprise platforms you'll never fully use
- Features bolted on without understanding the workflow
- Software that looks good in a demo but dies in daily use
Selected work
Software people use every day.
Auto repair
AutoShop Manager
All-in-one shop dashboard with live bay status, scheduling, and parts inventory.
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Education
EspañolPro
Teacher dashboard and lesson planner tied to a structured curriculum.
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Market intelligence
California Business Intelligence
Statewide BI platform merging city demographics, grocery directories, and website analysis.
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Software first. Always.
- ✓working demo > slide deck
- ✓fit the workflow
- ✓ship and support
Mendocino County
39°18′N · 123°24′W
Reach out — we read every note.
Tell us what your business does, what slows you down, and what you wish you could see on one screen. We reply within one business day.